Artificial intelligence (AI)
Marketron REV is a sales growth platform purpose-built for broadcast TV and radio sales professionals. It brings the entire sales process together in a single platform, streamlining customer, proposal, and order management processes. Sellers can focus on selling, not re-entering data between disparate systems.
Sellers can easily manage clients with a built-in CRM, convert proposals to linear TV and radio orders in seconds, ensure order accuracy with insights into real-time avails, offer the best price using dynamic pricing and then have the orders seamlessly flow into most traffic systems for execution.
Sales managers have access to a powerful and visual reporting suite that gives visibility into pipeline, committed orders, top sellers, and how stations are performing against targets. REV increases media companies’ top-line revenue through the power of dynamic pricing that uses algorithms to automatically set spot prices based on current fill. Salesperson-specific limits on discounting protect margin and simplify approvals. Accelerate with REV.