Pebble PRIMA
Category Playout
PRIMA, the Platform for Real-time Integrated Media Applications, is a state-of-the-art software platform designed to cater to the ever-changing needs of media and broadcast organisations. This comprehensive solution offers unified services for flexible deployment, robust security, economic scalability, and centralised management.
PRIMA introduces three primary products: Playout, Workflow, and Control, each designed to enhance Pebble's core business of channel origination. PRIMA Playout manages linear TV scheduling and playback of media, ensuring broadcast-quality streams. PRIMA Workflow simplifies media asset management across various storage systems and enables custom workflow creation with an intuitive interface. PRIMA Control, an IP broadcast controller, supports various NMOS specifications, allowing broadcasters to efficiently manage complex IP systems.
PRIMA's robust security framework adheres to industry standards like EBU R143, providing granular permissions management, session timeouts, and support for Single Sign-On and Mutual TLS. The platform’s unified control interface offers dynamic workload management, improving operational efficiency. Its scalable architecture supports on-premises, cloud, or hybrid deployments, ensuring seamless operations during growth or unforeseen challenges.
The platform's redundancy and disaster recovery features include automatic synchronisation for failover and redundancy, ensuring uninterrupted services. PRIMA also offers centralised monitoring for system states and alerts, improving operational awareness and response effectiveness.
Key features such as system alerting, managed deployment, granular permissions, deploy-anywhere capability, and secure open APIs make PRIMA a forward-thinking product that significantly enhances Pebble's existing offerings. These features enable broadcasters to modernise and streamline their operations, providing a user-friendly and integrated approach to broadcast management.
In summary, PRIMA stands out for its innovative integration of advanced technology, robust security measures, and scalable architecture. It represents a significant advancement in modernising media operations, making it a valuable asset for media and broadcast organisations aiming for efficiency, reliability, and future-proofing their services. PRIMA not only enhances Pebble's current solutions but also expands its applicability, setting a new standard in the industry.
