Brightcove has appointed Marc DeBevoise as Chief Executive Officer and Board Director. He brings over 20 years of experience in media, direct-to-consumer and streaming to Brightcove. He previously served as the Chief Digital Officer of ViacomCBS, CEO & President of CBS Interactive, and held leadership roles at Starz and NBCUniversal. In his roles at ViacomCBS, Marc led the company’s unified streaming, digital and technology operations globally and was responsible for the company’s direct-to-consumer streaming services, many of which he led the founding of. These include Paramount+/CBS All Access, CBSN and CBS Sports HQ.
As the architect of CBS’s digital strategy, Marc positioned the company as a leading multi-platform content company with a top 10 consumer Internet portfolio and a leadership position in ad-supported and subscription direct-to-consumer streaming. He also led the company’s expansion in numerous other high-growth areas, including mobile and social video, programmatic and data-driven advertising, sports gambling and gaming.
“Marc is an impressive, talented leader who has extensive experience managing large, diverse teams and positioning them for outsized growth and innovation, '' said Deb Besemer, Chairman of the Brightcove Board. “His successful tenure as CDO of ViacomCBS and CEO of CBS Interactive, responsible for developing a rapidly growing, multi-billion-dollar digital and streaming business, makes him a compelling choice to lead Brightcove. Our team and customers will benefit greatly from Marc’s experience.”
“We are still in the early days of the streaming video and device revolutions, especially in terms of enterprise adoption,” said Marc. “Brightcove enables any enterprise, brand, media entity, or content creator to create and distribute content on their own terms and capture their own streaming future.
“There is no better time to be a distributed, agnostic, video platform. Brightcove is known for delivering scalability, security and reliability, all requirements to deliver exceptional value to customers. I am thrilled to be joining this talented team and look forward to delivering even more innovation for our customers and their audiences.”
Marc will assume responsibilities on 28 March 2022. He joins Brightcove shortly after the company launched a live and on-demand enterprise streaming communications platform, Brightcove CorpTV, and Brightcove Marketing Studio, a digital marketing system that gives marketers across different functions the ability to find, use and repurpose video content from their marketing systems. www.brightcove.com
