Ateme has launched a 5G streaming system that supports engaging video experiences for mobile users. It has so far been used at the Eurovision song contest and at a major tennis tournament, as well as by the government-backed 5G Vista consortium for an in-stadium project in the UK.
Ateme’s new approach to 5G streaming means that people such as sport fans, news followers and TV show song contest enthusiasts can view and manipulate video content into their own highly personalised experiences on mobile devices. They may be commuting, or watching a game in a stadium. They can also view live TV events from home regardless of which mobile network operator they subscribe to.
According to Ateme, in any of these viewing scenarios, the quality of even UHD video will be uniformly high when viewed through mobile connected devices.
In stadiums, if fans watching matches in person are still looking for more visuals, the experiences enabled by this approach include viewing the game live at multiple angles if multi-camera recording is available. This ability is especially useful in the case of car races, where action happening elsewhere on the track might not be visible to certain viewers. It also means fans can re-watch critical action on near-live channels.
Ateme’s 5G streaming system thus has the capacity to improve video delivery in terms of both image quality and low latency, no matter how many users there are. This is enabled by integrated 5G-broadcast connectivity from infrastructure provider Rohde & Schwarz, efficient compression using codecs such as VVC, the Common Media Application Format (CMAF) streaming protocol for low latency, and a reduced transport delay due to the 5G Multi-access Edge Computing (MEC) architecture.
“With 5G, mobile video consumption is expected to retain its interest for people by making UHD content and new metaverse video services more readily available,” said Williams Tovar, 5G Media Streaming Solutions Director at Ateme. “The new capabilities and flexibility brought by 5G are an opportunity to create immersive experiences and attract the highly connected younger generations (millennials and generation Z), translating into revenue growth for both network operators and content providers.”
Ateme is an active member of the 3rd Generation Partnership Project (3GPP*), the consortium of standards organisations responsible for developing and maintaining the 5G standards, as well as 5G-Media Action Group (5G-MAG), the industry group in charge of defining and enabling the 5G broadcast ecosystem.