Australia Sports Innovation Week 2025 will soon get underway as the Sports Tech Conference and Content Live converge at the Melbourne Cricket Ground.
Australia Sports Innovation Week 2025 will soon get underway as the organisers Sports Tech World Series (STWS) converge at the Melbourne Cricket Ground. STWS will run their Sports Tech Conference alongside media technology expo Content Live from 29 to 30 October.
Building on the 14 events held in 2024, which attracted 1000 delegates, the Sports Tech Conference will now extend across two days. Co-located with Content Live, the event brings a hands-on opportunity to Melbourne to experience the latest innovations, solutions and strategies shaping the future of sports, news and live event technology.
Previously held at Sydney’s Royal Randwick Racecourse, Content Live is produced by media industry publication Content+Technology magazine, which has been operating across Australia, New Zealand and Southeast Asia for over 20 years.
“Melbourne is a key location for global sports competition and business,” said Content Live’s Phil Sandberg. “For us, bringing Content Live to Melbourne is the perfect opportunity for our existing partners and colleagues to showcase their latest technologies and products to a large, diverse audience of sports organisations, broadcasters and production companies from Australia and beyond.”
Exhibitors at this year’s Content Live expo include ARRI, AVC, Blackmagic, Blonde Robot, Canon, Disktech, Event Communications, Fuji, Hollyland, Labspace, Lemac, LIGR, LiveU, Magna Systems, Panasonic, Riedel, Ross Video, Seagate, Sennheiser, Sony, Studiotech, TAFE Victoria, Techtel, TVU, Videndum and Videocraft.
Meanwhile, the relevance and scale of the Sportstech industry has continued to expand in recent years with a vital mix of established companies, emerging players and innovative startups. As reported by the Australian Sports Technologies Network*, the sector's revenue increased from A$4.25 billion in 2023 to A$4.69 billion in 2024, and sector employment rose from 13,438 to 14,906 people.
“STWS are very pleased and grateful that the team at Content Live has decided to partner with us to support the rise of Australia Sports Innovation Week,” said Andrew Walton, Managing Director of STWS.
“Sport bonds people across cultures, generations and locations through powerful content that adds to the live spectacle. Content Live will bring an immense range of value to all – from established codes to the grass-roots start up.” Visit stws.co/conference-australia and contentlive.com.au
* Australian Sports Technologies Network (ASTN) 2024 ASTN Sports Innovation Report.
